Trust Ironbark Marketing to clear the path to growth for your business
We are a boutique consultancy, specialising in the strategic direction and implementation of marketing activities for customers in the energy, resources, healthcare, construction, and technology sectors.
Our team is passionate about collaborating with our customers, to bolster the growth of their business and achieve meaningful results. We offer a broad range of marketing and communications expertise and believe that small to medium businesses deserve flexible and affordable access to high quality resources that may otherwise be out of their reach.
We are committed to helping people who are developing transformational technologies and services to clearly communicate their value proposition and secure early customers and investors. We find it rewarding to see these enterprises become sustainable businesses that are making a difference.
What we do
At Ironbark, strategy underpins all marketing decisions. We deliver results through insights, creativity, data and technology.
Marketing and Business Strategy
Our team carefully listens to your business objectives to inform the development of a marketing strategy.
Digital Marketing
Our team is experienced all things digital: websites, SEO, online advertising, email marketing, and social media.
Content Marketing
Our team is passionate about crafting your content strategy and delivering SEO-optimised writing and editing.
Design and Creative
We deliver graphic design and web design that drives engagement with your customers and gives you a competitive edge.
Branding and Corporate Identity
It is vital that your logo and collateral are an accurate visual representation of your business.
Public Relations
We believe in the power of strategic media coverage, both traditional and digital, to increase the awareness and credibility of your brand.
Business Award Applications
Our team is well versed in writing winning award submissions for our customers, with a 95% success rate to date.
Event Management
We have managed countless corporate events, including seminars, conferences & exhibitions.
Business Grant Applications
Our team finds relevant industry and business grants and writes successful submissions on behalf of our clients.
Our Clients
Trust Ironbark Marketing to clear the path to growth for your business.
Blog
Rethinking strategic marketing in resources
In our previous article, we explored the foundations of creating engaging content in the resources sector - authenticity,…
Creating engaging content for the resources sector
The resources sector has never been more dynamic or more competitive. From mining and energy to renewables and critical…
Why customer journey mapping is the strategic advantage your business needs
In today’s competitive landscape, businesses that thrive aren’t just selling products or services - they’re delivering…
The power of public relations in the resources sector
In an industry as dynamic and scrutinised as the resources sector, effective public relations (PR) is more than just media…
Aligning sales and marketing to drive business growth
In today’s competitive business landscape, the alignment between sales and marketing is more critical than ever. When these…
Why investor relations matter in the resources sector
In the dynamic and capital-intensive resources sector, effective investor relations (IR) are essential. IR acts as the…
The power of clear communication in the resources sector
In the fast-paced and complex world of mining and resources, effective communication isn’t just a competitive advantage;…
How employees, customers, and partners drive brand advocacy
A strong brand isn’t just built; it’s lived, shared, and championed by those who believe in it. While authenticity and…
Building a brand that lasts with authenticity and strategy
Branding isn’t just about a logo or a catchy slogan—it’s about shaping perceptions, creating lasting impressions, and…
Ironbark directors head to MINExpo International
Ironbark Marketing Directors Emelia Chalker and Hannah Frankish are looking forward to discovering new technology and…
Austmine webinar: Your brand – Elevating your profile
Tune in to the webinar recording to hear from Ironbark Marketing Directors Hannah Frankish and Emelia Chalker about how to…
Coronado launches refreshed website developed by Ironbark Marketing
Ironbark Marketing was delighted to work with Coronado Global Resources Inc. on their refreshed website, which is now live!…
How to move a WordPress staging site to live using cPanel
Previously, I posted a tutorial explaining how to create a WordPress staging site with cPanel. This is the follow-up…
How to create a WordPress staging site with cPanel
A staging site (also known as a test site or development site) is a duplicate of your live site. It allows you to make…
Five social media tips for B2B marketers
These days it is commonplace for businesses to have a presence on social media. Usually this comes about when someone in the…
How to resize multiple images in Photoshop
Got one image to resize? Easy! Got multiple images? When you add up the time it takes to resize 10, 100, 1000 or more, it is…
Why video marketing belongs in your content marketing plan
Video marketing isn’t just another way to tell the same story. It’s an opportunity to become irresistible. From local…
Five ways to market yourself online
Thanks to the internet and social media, job searching and developing your professional brand is now more competitive than…
Five tips for attending networking events
Unless you’ve been living under a rock, you’ll know that networking events are a great opportunity to meet professionals in…
Four reasons your business would benefit from a blog
Do you have a business blog? Have you been thinking about starting a blog? Or perhaps you’ve seen your competitors blogging…
The benefits of adopting a seasonal content strategy
You may already be familiar with content marketing, but have you considered introducing a seasonal approach?
Do you have a digital business plan?
If you’re a business owner, you’re running your own show, so chances are you’ve put together a business plan. But have you…
Ready to grow?
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Office Hours
Monday – Friday
8.30am to 5.00pm
(except Queensland public holidays)